Time Talent Search Exam (TTSE)

I tried the Time Talent Search Exam today. It is supposed to be a scholarship exam to scout for potential CAT stars, but personally I think that it is just another marketing gimmick from TIME in order to get more people to join their classroom course.

Let us assume that TIME is indeed good-hearted enough to provide the scholarship, but there are simply too many riders associated with it. For e.g. people can only avail the scholarship if they pay up the fees by June 3rd (and are only to choose from batches starting in June and July). I think that this a very clever way by which TIME is getting people to make hasty decisions (you have to make your decision within three days from when the results are introduced). Also there is no way that they are going to tell you the results on the phone and hence you need to visit their center personally. Me feels that this is another way for them to make sure more people join the course as it would be easier for the counselors there to convince people in person rather than over the phone.

Finally I may be entirely wrong about my conspiracy theory and this TTSE might just be a way for TIME to counter IMS' MBA Meter, which by the way I registered for but didn't attend (Your Loss IMS :P)

End Verdict: Nice strategy from TIME but something really fish about this entire scholarship business.